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©2016-2019 by Cynthia Schweitzer.

RESUMÉ

WORK EXPERIENCE

CYNTHIASCHWEITZER.COM

FREELANCE RETOUCHER • APRIL 2013 – PRESENT

Client List includes:


URBAN ZEN // urbanzen.com

BLACK + GOLD // blackandgold.nyc/ (Guess Watches, Hot as Hell, Obagi, Sekkisei, Stella and Bow, Surfside Supply)

JULIE VOS // JulieVos.com

KIDPIK LLC // KidPik.com | KidPikBasics.com

NINA SHOES // NinaShoes.com

VERSATILE STUDIOS // VersatileStudios.com

YOANA BARASCHI // YoanaBaraschi.com

WWE CORP // wwecorp.com

BARNEYS NEW YORK // barneys.com

FRESH DIRECT // freshdirect.com

NINA FOOTWEAR

SENIOR DESIGNER/RETOUCHER • MAY 2017 – MAY 2018

  • Redesigned website for transition to Shopify

  • Retouched model images for shoes, jewelry, handbags, etc

  • Designed e-blasts, banners, and other assets for web

  • Designed Lookbooks for print and web flipbook

ALICE + OLIVIA BY STACEY BENDET

SENIOR RETOUCHER • SEPTEMBER 2015 – MAY 2017

  • Designed for print, web, social media, animated gifs and blog

  • Retouched product, model and flat shots for aliceandolivia.com

  • Retouched lookbook images for Style.com and Vogue.com

  • Retouched editorial shots for ELLE magazine, CFDA

  • Retouched Founder/Creative Director Stacey Bendet for print, web and social media platforms

MAISON LBB

FREELANCE DESIGNER • FEBRUARY 2015 – JUNE 2015

M•A•C COSMETICS
Color Corrected and Retouched images, Updated and Maintained both Consumer and Pro sites.

OTHER
Retouched images for a variety of clients such as Maca Huneeus and Wexler Dermatology

JIMMY JAZZ

SENIOR GRAPHIC DESIGNER/PHOTO RETOUCHER • JUNE 2012 – FEBRUARY 2015

GRAPHIC DESIGN


  • Designed DecibelClothing.com

  • Designed e-blasts, web updates, retail posters

  • Set up/scheduled emails using ConstantContact and Listrak

  • Updated brand sites using Drupal

  • Contributed to Marketing with promo ideas, how to execute them and why/how they would benefit the company


PHOTO RETOUCH


  • Recruited, trained and managed freelance retouchers and temps on policy and procedures, helping to ensure accuracy

  • Overseen and managed image quality and production for all product images

  • Established and designed photo retoucher brand standards/guidelines

  • Acted as point person for imaging issues, communicating with multiple departments

  • Retouched, enhanced, color balanced and uploaded a high volume of images under very tight deadlines daily

  • Participated in elevating brand concepts based on relevant market research

  • Ensured efficient productivity and prioritizing “speed to site”

  • Acted as point person for third party imaging projects

  • Assisted in model recruiting

  • Maintained proper file naming and image protocol for upload and archiving

  • Researched and suggested new techniques to improve quality or productivity

RATNER COMPANIES

GRAPHIC DESIGNER/PHOTO RETOUCHER • NOVEMBER 2007 – JUNE 2012

GRAPHIC DESIGN


  • Designed publications which were distributed nationwide and through all company salons

  • Designed event collateral such as large scale banners, t-shirts, hats, water bottles, etc

  • Designed and produced P.O.P.’s (including extensive marketing pieces for full campains, ie. in-salon decor, social media ads, avatars)

  • Created HTML e-blasts, flash components for brand websites and website/social media updates (changes per promotion)

  • Rebranded Salon Plaza® – logo, in-salon photography, direct mail pieces, posters, brochures, html e-blasts

  • Hair Cuttery® Brand Evolution – Designed Hair Cuttery®’s HC emblem

  • Created [and maintained] Salon Cielo® Brand Standards for print and new media

  • Created Hair Cuttery® branding, redesigned the Grand Opening look

PHOTO RETOUCH


  • Brought retouching in-house saving the company money from outsourcing in addition to making the process more time efficient

  • Retouched images from photo shoots and merchandise for ads and publications; complex composites, clean-up (smooth skin, clean up hair, add highlights/lowlights, slim model, etc), color correction and silhouetting

  • Product photography for sales and marketing pieces


PHOTO SHOOTS


  • Organized photo shoots for both Salon Cielo® and ColorWorks®

  • Worked closely with Merchandising team to develop service promotion comps for future P.O.P.’s

  • Presented in-salon front-window poster ideas to CEO and helped choose models from modeling agency

  • Participated in Go-See, assisted Creative Director with the direction of photo shoot (lighting, wardrobe, etc.) along with the Stylists and Make Up Artists to achieve inspired look

  • Fashioned models by taking on a wardrobe stylist role

TIMES HERALD-RECORD

ADVERTISING DESIGNER • OCTOBER 2005 – JULY 2007

  • Efficiently managed and coordinated design production from concept through completion

  • Worked closely with advertising representatives and clients to create vision and conceive designs

  • Designed packages consisting of banners, inserts, full/half/quarter page ads, direct mail pieces and logo design concluding with a full presentation

  • Re-created existing ads, giving them “face-lifts” to up-sell

  • Designed full publications

VOLUNTEERING EXPERIENCE

DRESS FOR SUCCESS WORLDWIDE

Designed Save the Dates, Invitations and Program Books for Dress for Success DC annual luncheons two years in a row